What is Lean Change Management
Lean Change Management is an agile and lean change management model
Agile
Digital Business
Innovation Beyond Glamour: Frameworks and Practices
We are halfway through the year. The first half of 2022 is over and the startup bubble has really burst. Amid layoffs and fearful entrepreneurs, th...
Digital Business
IT Outsourcing: Differences Between Onshore And Offshore
The IT market is booming and the talent shortage has become a major challenge for businesses that need qualified and experienced professionals. The...
Innovation
Assistive Technology and Inclusive Design: possible paths
There is a growing discussion about diversity and inclusion in several areas, especially considering that the world, naturally, is diverse and have...
Digital Business
The Quality Assurance Engineer Role In The Product Team
In the fifth article in the series on product teams, we will explore the Quality Assurance Engineer (QA) role. Our goal is to explain why having a ...
Digital Business
The Software Developer Role in The Product Team
In our fourth article about product teams, we will explore the role of the Software Developer. Our goal is to focus on the doubts that arise about ...
Digital Business
The 5 Stages Of Product Marketing
We recently discussed Product Marketing and explained why it is so relevant. We remembered the story of the product that does not take off and is n...
Product Conception
Hook Model: Creating Products That Generate Engagement
Have you ever wondered why some products or services become such a success, being part of our daily routine, to the point that we almost don’...
Product Conception
The Ten Principles of Design
Defining good design is not an easy task. Determining specifically what Design is for the other members of a product team or for anyone who has oth...
Product Conception
Low and High-Fidelity Prototypes
When we purchase a product, be it a car, a refrigerator, or a digital product, we expect it to perform its intended function with quality, that is,...